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The 'Value' of Friendship


Today, Appirio released Appirio's new Referral Management Solution. You may have seen some of the positive coverage of the product already, but we wanted to provide a deeper look into why we created it and why it's so valuable for helping...
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Share your Google Latitude location


A few months ago, we introduced Google Latitude, a new feature for mobile and iGoogle that lets you share your location with your friends. Since the launch, a lot of you have asked "What if I want to share my location with people who are not my...
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Google SocialGraph API


The Social Graph API makes information about the public connections between people on the Web easily available and useful for developers. Developers can query this public information to offer their users dramatically streamlined “add friends”...
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Process Maps Get a Makeover


We decided to revamp the popular Sales and Marketing Process Map with all-new Google AdWords goodness.  We've also added some expanded graphics that describe how organizations are effectively using Google AdWords as a lead generation vehicle....
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CRMFYI Welcomes Model Metrics as a Sponsor


I want to extend a warm welcome to Model Metrics as a sponsor of CRMFYI. Model Metrics is a Salesforce.com Premier Consulting Partner, which means to you is that Salesforce is not one of the things they do, it’s all they do. They have a great team...
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Six tips to surviving CRM design hell...


Having spent the past six weeks in CRM design hell, I thought I’d share some tips on surviving the process while it was freshly seared on my memory. Trust me, CRM design work, rather like a prolonged course of dental treatment, isn’t the most fun...
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